There’s always that certain point in our lives when we get stuck at the crossroads. We couldn’t budge an inch because our creative juices has gone dry. During this dreaded time, we need some inspiration to think more radically and out of the box.
Here are some insanely unique marketing ideas to get you back on track:
Be a sponsor to a local sports team. You could publish a press release and let your logo shine on the team jerseys. This creates buzz and makes you a contributing member of the community.
Participate in business award competitions. This could work both ways. If you win, you can get more credibility. If you lose, you can get more exposure if you post about your participation.
Send out handwritten letters. You can send out thank you or holiday cards to your clients, associates or anyone in your community. This doesn’t cost too much and people would get a better impression of your sincerity.
Create a poll or survey. Customers have some great ideas in maing your business better. Try to get their opinions by creating a poll online or offline.
Leave your trace all over the web. You don’t need to focus only on Facebook. Go beyond and join other social sites to expand your reach. You can even join forums related to your industry to create some engagement.
Forums are hot. Try to participate in discussions and answer questions that are relevant to your industry. You can have a more professional impression which can lead to people’s trust.
Give out free bumper stickers. You can give stickers to your employees, associates, clients and everyone in your network.
Write an ebook. Try to write an ebook about your expertise. This could make you more knowledgeable about what you’re doing. You can offer it for free in exchange for people’s email addresses.
Support a cause. If you support some meaningful causes, you would be able to get free exposure as well.
Lend a hand. Work hard to be a good member of the community by helping those who are in need. If you are able to show people how much you care, they will return the favor.
Leave some great comments on other blogs. Go to other blogs and read what they have to say. Leave a relevant comment about the post such as, what you think about it and what you know about it.
Create interesting infographics. People really love visual aids. Create some infographics about your business or something related to your industry. Make it shareable especially in Pinterest.
Respond promptly. Customers love to deal with businesses who can respond immediately.
Organize a workshop. Set up a free workshop that could showcase your expertise. People would love to learn something along with free food!
Give out freebies. You can give out freebies like shirts and hats with your logo to your loyal customers.
The power of coupons! People love the idea of getting discounts on buying something. Try to create coupons or you could create some special discounts on holidays.